OMEGA named Official Timekeeper of the 38th America's Cup in Naples

OMEGA announced on 21 April 2026 that it will serve as Official Timekeeper of the Louis Vuitton 38th America's Cup, extending one of the brand's longest-running sporting relationships into the next edition of sailing's most prestigious contest. According to the official release, the regatta will be held in Naples, marking the first time the America's Cup will be sailed in Italy.

The announcement ties the new appointment to OMEGA's long partnership with Emirates Team New Zealand, which began in 1995. The brand says that each time the New Zealand team has won the America's Cup, OMEGA has gone on to hold the Official Timekeeper role at the following edition. In the official timeline cited by OMEGA, that includes the events in 2000, 2003, 2021, 2024 and now 2027.

OMEGA's source text also sets out the competitive format for the next match. Racing is scheduled to begin on 10 July 2027, when the Louis Vuitton 38th America's Cup will open as a best-of-13 contest between two teams. The first side to reach seven victories will lift the trophy. Emirates Team New Zealand enters as Defender after its 2024 win and will face the winner of the Louis Vuitton Cup challenger series.

Beyond the main match, OMEGA says its timekeeping role will also extend to the wider event programme, including the return of the Women's America's Cup and the Youth America's Cup. That keeps the announcement focused not on a limited-edition watch launch, but on the brand's broader sports timekeeping presence and its continued visibility at one of sailing's defining international events.

For readers following the brand's watch catalogue alongside this sports partnership news, current OMEGA listings on 12-24 can be reviewed separately from the official America's Cup announcement.